Robert Greene approaches attraction as a craft with a documented history, assembling its techniques from the lives of courtiers, performers and political operators.
The Art of Seduction sorts seductive behaviour into recognisable types, among them the Charmer, the Coquette and the Rake, then illustrates each with historical episodes involving figures such as Cleopatra, Casanova and Napoleon. The later part of the book sets out the phases by which influence is established and maintained. Greene's interest extends well beyond romance into persuasion in negotiation, politics and leadership, and the material is as useful for recognising these tactics as for practising them. It reads best as analysis of behaviour, not as licence to manipulate anyone.
The shape of the book:
• Character archetypes drawn from history, each illustrated with real lives
• A staged account of how influence is built and then sustained
• Material on persuasion in politics, business and public life
• A companion volume to the author's work on power and mastery
For readers of psychology, history and books about influence. Published by Hachette and available through Boipoka.